The
first sign is an example of a not so successful sign trying to change
human behavior for the sake of the environment. The first thing you
notice is the very bizarre illustration of a litter bug. It’s very
distracting and hideous. The illustration makes it hard for one to
take the sign seriously. Unlike the second sign, it's also commanding
one to do something. Personally, when someone demands something of me, it makes me want to help out less. The second sign is saying the same thing, but in
a much nicer way. It is also telling the audience the reward for not
littering: maintaing a clean community. According to the reading, “we
are motivated to defend our identities and maintain them as positive
sources of self-esteem” and by not littering, one will probably
feel good about themselves. The image on the sign is also very simple
and easy to understand. However, I am curious of how children would
respond to the first sign. It almost looks as if the litter bug was
an illustration from a children's book. Maybe the sign would be more
effective towards children. Even tough it is not a good sign, it does
grab one's attention. When I first saw the sign, I did stop to look
at it because it was very different from street signs I usually see,
but it didn't really make me stop and think about not littering.
3 comments:
The sign, although not effective for children, attracts attention and differs from typical street signs, but does not significantly encourage littering.
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Online deals at Free Bible : I wonder what kind of reaction kids would have to the first sign. The litter insect almost has the appearance of a children's book artwork. Perhaps the sign would have a greater impact on kids.
Much better strategy! At least, people would noticed it more and avoid littering. Best web deals at Do You Want To Be Delivered
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